My New Billion Dollar Idea

My lawyers say it’s not the smartest idea to put my new billion dollar idea on my blog.

But just like billionaire Mark Cuban (who incidentally puts numerous billion dollar ideas on his blog in the hopes someone wants to run with it), I too have the same mentality. I don’t have the time to execute every single billion dollar idea I have (which is fully illustrated by me not running with my ideas for edible toothpicks or candy fruity-fries) and that’s why today I’m going to throw up yet another money making marvel to the readers of WFME.

Are you ready for it?

Here’s the thing. YouTube was just purchased for 1.6 billion-something dollars by Google. The site is simple, streamlined and allows users to upload their own videos for all the world to see. It’s as simple a concept as hamburger buns were, and that’s why so much money was thrown at it. Billion dollar ideas need to be simple, easily executed and easily explained to the public at large. If you can’t explain your idea in a few words, it’s time to go back to the drawing board. That’s why I’d like to explain my new billion dollar idea in one line:

It smells.

Aah, your head went somewhere it shouldn’t have gone, because my billion dollar idea has nothing to do with “items that smell” although the tagline “It Smells!” is awfully clever when you really sit down and think about it. The thing is, if YouTube can make billions on user-generated videos, then whose to stop someone (like me or you) from developing the next biggest site in user-generated content.

A site that I will very aptly call YouSmell.

Here’s how it works: Purchase one of the specially designed smell-acquirers at your local smell emporium or Tower Records (before they close up shop for good). Record the scent of the smell you want to share with the world (flowers, fresh baked bread, exhaust, fire, rain, baby, etc). Upload your scent via your personal YouSmell account. Give it a title, add some music, and let the world smell you in the way you want them to smell you.

YouSmell. My new billion dollar idea.

Sure, you can laugh or say I’m being sarcastic but I’m not. In fact, you may or may not know that people laughed at Einstein when he postulated his theory of relativity. People threw stones at Tesla and Marconi when they talked about inventing devices to send and receive radio waves. Family members related to the guy who invented the Pet Rock disowned him. And where are all those people now? Well, at least two of them are in the history books and at least one of them is included in this blog post. All three of them, then, legends in the world because of their unique perspectives and ideas.

Currently, on the Internet, you can watch peoples videos, see peoples pictures, listen to people’s voices via podcasts, read their words in blog posts and even chat with them over IM. The visual, aural and intellectual aspects of inter-personal relationships have fully been realized and exploited for cash, success and notoriety.

But your smell?

I’m telling you — it may seem strange on the surface, but this is totally the next billion dollar idea. So if you’re a venture capitalist or you’ve got money to burn or a strong desire to share smells the world over, please contact me as soon as possible. If you want to, instead, ridicule my idea or tell me that the URL for YouSmell is already taken — take a number, I’ve heard it all before.

Try to be a little more supportive, okay?

7 comments on “My New Billion Dollar Idea

  1. James Cooper - October 26, 2006 at 9:46 am -

    Reminds me of these devices. But they didn’t really go anywhere. Aside from having the Paul Davidson brand and the “It smells” catchphrase, how will yours fly where others have only crashed?

  2. Pauly D - October 26, 2006 at 9:49 am -

    James – Internet ODOR is so ’95. I’m not talking about going to a cooking webpage and having a device mist out the scent of sausage while perusing the Jodi Maroni sausage page. I’m talking about personal scents — people sharing the scents of their lives. It’s much more poetic, if you think about it.

  3. The Centaur - October 26, 2006 at 10:19 am -

    Damn, I’m going about this all wrong. I have a billion one-dollar ideas.

    Like, look between the couch cushions. There’s probably a dollar in change in there.

  4. Dave2 - October 26, 2006 at 10:32 am -

    But pranksters will eventually get around to releasing “dog fart” on YouSmell and labeling it “Apple Pie” or something like that. I don’t know that I would risk it…

  5. susan - October 26, 2006 at 7:50 pm -

    I don’t understand why this post is not littered with your reader’s YouSmell scents/song accompaniments. Are folks hoarding their scents for when this service is actually available? I’d tell you mine but I don’t want you to register it before I do. Maybe I’ll just start a rival company: Click ‘n Sniff.

  6. cinekat - October 27, 2006 at 5:49 am -

    Not to mention the tie-in possibilities to various online dating sites – it’s all about the pheromones. And a picture might be worth 1000 words, but the stench never lies.

  7. Kathleen - October 28, 2006 at 11:18 am -

    good luck with that.

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